Section
Estata
5 posts
Demi Wilkinson • May 15, 2024
Privacy-Aware Visitor Behavior Tracking: What to Capture, What to Skip
Behavioral analytics and visitor privacy aren't opposites. Here's how Estata captures what you need to optimize without becoming a liability you'll regret.
Olivia Rhye • Apr 25, 2024
Notification Widgets That Don't Annoy: A Field Guide
Estata ships 67 notification widgets — recent purchases, live visitor counts, urgency timers, feedback prompts. Here's how to use them so they help, not hurt.
Lana Steiner • Apr 8, 2024
Realtime Insights: When Your Homepage Is a Live Newsroom
How a news publisher turned its homepage into a live, data-driven newsroom — and lifted daily page views by 15% — using Estata's realtime insights.
Phoenix Baker • Mar 22, 2024
Session Recording for Online Learning: Finding the 12-Second Drop-Off
How an online learning platform used Estata session recordings to identify a single confusing screen — and lifted course completion by 30%.
Olivia Rhye • Mar 5, 2024
Heatmap Analytics: Reading the Page Through Your Visitors' Eyes
Heatmaps turn aggregated user behavior into a picture you can read in seconds. Here's how Estata customers use them to find — and fix — the costliest UX mistakes.